Trade shows are a great avenue for real estate companies to meet with industry partners and make a good impression. Find out how your company can stand out with your trade show giveaways and promotional items!
In this article:
Real Estate Promotional Items: How To Use Them In Trade Shows
1. Flash Drive
Got a trade show presentation you want to share with investors and industry colleagues? Hit two birds with one stone by distributing it using promotional flash drives.
Brand the flash drives with your company name and pre-install your presentation in each one. In this way, you’ll be able to effectively share your file and promote your company at the same time.
The great thing is, your recipients can still use your promotional flash drive even after the event. They are more likely to keep it for personal use, which will help them remember your company beyond the trade show.
With Promotional Drives, you can opt for different shapes of flash drives. The key-shaped design is a popular choice as it goes perfectly with real estate branding. This even comes with free logo printing, which makes it an economical choice for your promotional item needs.
2. Mobile Phone Card Holder
Have people carry around your brand with them wherever they go with the promotional mobile phone card holder. It includes adhesive strips so users can stick it on the back of their phone for easy access.
It’s a secure and convenient pocket for people to place their cards and cash in. The mobile phone card holder also provides great exposure for your real estate company, as it goes with the user anywhere. This will help you gain top-of-mind awareness which can eventually translate into sales.
3. Magnet Dry Erase Whiteboard With Marker
Help make household communication easier with a magnet dry erase whiteboard! Users can place this on their refrigerator and household members can write down important notes or reminders on it.
You can customize the whiteboard’s surface with your company name and information. If you’re a real estate agent planning to use this as a giveaway, you can place your own details instead.
You can also have the magnet dry erase whiteboard customized into a house-shaped design. This is a creative but still relevant real estate trade show giveaway idea.
A magnet dry erase whiteboard is a practical promotional item that your recipients will surely find a good use for. Its constant visibility will also help them become more familiar with your real estate company or agent.
4. House Coin Bank
Motivate people to save up for their own home with the house coin bank. This novelty item is great both for children and adults. You can teach people the value of saving up, especially for major life decisions like owning a home.
There is ample space for you to place your company name and contact details on the coin bank’s surface. Coin banks made from plastic materials are good choices, as they are not heavy nor fragile. Also don’t forget to ensure that the coin bank’s openings are large enough for coins and paper money so that people won’t have a hard time using it.
5. House-Shaped Picture Frame
Encourage people to capture and print their happy home memories by giving away customized picture frames. Having a house-shaped frame is a good way to keep your promotional item on-brand with the real estate industry.
The frame can feature your printed or engraved company name. You can also opt for a double-sided frame so it can hold more than one photo.
6. Mini Tool Kit
If you’re holding trade show booth games, one of the special prizes you can give away is a promotional mini tool kit. It’s a given that each household needs a handy toolset. This is a unique trade show giveaway idea that your booth guests will surely find useful.
You can brand the toolkit packaging with your company name. The toolkit doesn’t necessarily have to be comprehensive — but it has to contain essential tools needed for quick home repairs. It’s also good to make the toolkit compact and handy for easy access.
7. Diffuser and Essential Oils
One of the most thoughtful real estate promotional items you can give in trade shows is a diffuser and essential oils. Not all homes have this, but it has great benefits that each household member can enjoy.
As with the mini tool kit, you can also have the diffuser and essential oils as your special booth prize. Brand the diffuser with your company name and logo, as well as the essential oils. However, keep the name of each oil on the bottle. This is for the users’ reference, as each essential oil has its own benefit.
Wine And Dine
8. 2-in-1 Wine Opener and Stopper With Coasters
If you want to have a classy promotional item for your next trade show, this gift set is something worth considering. Your recipients will certainly find the 2-in-1 wine opener and stopper useful for their next house party. Add in coasters to turn it into a gift set.
Choose a sophisticated packaging that you can emboss or engrave your company name on. You can even brand the gift set contents as well. This is a great promotional material you can give even to high-ranking company officers.
9. Cutting Board Set
Home cooking isn’t complete without a good cutting board. Encourage your promotional giveaway recipients to develop their cooking skills with this essential kitchen item.
You can have your company name laser-engraved on the cutting boards to brand them. Opt for a set that includes different-sized cutting boards so users have more choices when they use your promotional item for cooking.
10. Barbecue Set
Get the good times rolling with your very own promotional barbecue set! With this, your recipients have a good reason to throw a house party for their family and friends.
For your trade show giveaways, choose a functional barbecue set. You can have a tote-like packaging that unfolds into a full-sized apron that stores the barbecue tools. Brand each of these items with your real estate company name and logo. So every time your recipients use them, they’ll have you to thank.
11. Electric Outlet Cover
Promote safety within the home with promotional electric outlet covers. This is especially useful for households with young family members who may not be as careful around electric outlets.
Have your company name and logo printed on the surface of the cover. You can also have the electric outlet covers customized to come in house-shaped designs and in different colors. With promotional items such as this, you can help your recipients avoid mishaps at home.
12. Night Light With USB Wall Adapter
Children and adults alike can use the night light with USB wall adapter. It’s a handy device to get children to sleep while adults can charge their gadgets at the same time. This item is travel-friendly as well.
The night light can even come in a house-shaped pattern and carry your brand name and logo. It’s a hassle-free and practical promotional item that your recipients can use regularly.
13. WiFi-connected Smart Plug
With the WiFi-connected smart plug, you can control your devices from wherever you are. To use it, simply download the corresponding app and connect the plug with your home WiFi network. From there, you can turn plugged devices on and off using your smartphone or tablet through the app.
For your trade show promotional giveaways, find a smart plug that’s also compatible with smart home systems. Users with or without home systems in place can use the WiFi-connected smart plug as long as the home connection is stable. And don’t forget to pick a smart plug with an electrical rating that’s universally-compatible.
Of course, this promotional item won’t be complete without your branding. The WiFi-connected smart plug is one of the most ideal real estate promotional items for a tech-savvy market.
Know why you should choose to use promotional products for your trade show giveaways in this video by The Trade Group:
As the real estate industry continuously evolves to cater to the market’s needs, so should your trade show approach. Having unique promotional items as trade show giveaways will help your company stand out among the rest. The more practical and innovative your freebies are, the more recipients will use them. This will increase your brand exposure and eventually drive more sales for your company.
Which of these promotional items are you planning to include in your next real estate trade show? We’d love to hear from you in the comments section below!