Giving away custom promotional products is a great way to increase brand awareness. They effortlessly introduce everyone to your brand name and logo. When you use everyday items as promotional products, your brand is also more likely to have maximum exposure and stay relevant to the recipient. But take note, if you want to target a specific market, your promotional item must also align with their needs. Check out these 11 functional products you can use as custom promotional items.
Custom Promotional Products That Are Ideal for Your Business
1. Card Holder for Mobile Device
An adhesive card holder for mobile devices is both useful and portable. It is ideal for those who dislike carrying around purses and wallets when going out. You can stick the card holder at the back of your mobile device and place your important cards or extra cash in it.
The card holder puts your brand logo at a prominent spot. It goes where the owner goes and is seen by different people, which will help your brand to gain more recognition.
2. Bluetooth Earbuds
Bluetooth earbuds are most useful for people who are always on the go. They can use these in a variety of ways that fit their busy lifestyles — from taking business calls to unwinding after a long day at work with music. The tangle-free listening experience comes in handy when your hands are literally full.
The latest Bluetooth technology allows these earbuds to connect to Bluetooth-enabled devices. Be sure to brand the earbuds with your logo to maximize the opportunity for brand awareness.
3. Flash Drive
A lot of businesses opt for promotional items that are both office and home essentials. If you are one of them, consider giving out custom-made flash drives. People value a handy extra file storage to keep their files safe.
Flash drives are pretty much used everywhere these days, whether for personal or business use. They are very portable so they can be used anytime, anywhere. Increase awareness for your brand through customized promotional flash drives.
4. Power Bank
Another essential gadget you can add to your customized promotional items is a power bank. A dilemma tech-savvy people often have is the shortage or lack of available power sockets. For this reason, power banks are their definite go-to. Plus, they can be easily carried around anywhere, especially during travels.
To use this as a promotional gift, simply have your brand logo displayed on the surface of the power bank. The recipients will always have you to thank for whenever they get the extra power they need.
5. Webcam Cover
Nowadays, people take their privacy seriously, especially when they are connected to the Internet. Having a webcam cover is a practical choice when you want to add an extra layer of privacy to your gadgets.
The webcam cover still allows you to use your webcam when needed. When you don’t have to use it anymore, you can simply slide back the cover over your webcam.
It is discreet, but still an excellent promotional product. The user will be familiar with your brand as this product is meant to be a regular fixture over portable webcams and front cameras.
6. Mobile Device Waterproof Pouch
Not everyone’s mobile device is waterproof or water-resistant, but that doesn’t stop them from bringing their gadget to their water activities. Help keep devices safe while promoting your brand with a waterproof pouch. Mobile device waterproof pouches are often designed with a Velcro closure or ziplock mechanism, ensuring an airtight cover.
Have your brand logo placed at the front of the pouch or if you want to have a fully transparent waterproof pouch, you can still have your brand logo strategically placed lower. This way, mobile device cameras inside the pouch can still be used without obstruction.
7. Lightweight Bag
Is your business more inclined to give out classic promotional gifts? You’ll be happy to know that lightweight bags are still in. You can choose between different designs such as a drawstring, tote, cooler bag, and a lunch bag. Your logo will get guaranteed exposure every time the bag is used in public.
Aside from promoting your brand, these bags are also good for everyday use so you can be assured that what you’re giving is something practical and one that recipients will surely appreciate and always use.
Drinkware is also another popular promotional product. It comes in many variations, such as a coffee mug, travel mug, water bottle, tumbler, and a mason jar.
Like bags, these are everyday items that people use without second thoughts. If you don’t want your promotional items to be shelved or simply displayed, drinkware is a good option for you. Just imagine the range of venues your brand will appear in — from cafes to office buildings.
A great way for you to promote your brand is to have someone wear it. By that, we mean using branded apparel as a promotional item. Many brands have done this before and yet, it still hasn’t lost its relevance.
One reason why clothing has been a consistent promotional material is that it is often used as a company giveaway. Aside from giving away promotional apparel, companies can also request for custom-made clothes that employees wear during events. This maintains its relevance and makes it a practical choice for brands.
10. Day Planner
If you’re aiming for both practical and sophisticated, a day planner may be the promotional item you’re looking for. In this digital day and age, there are still some old souls who prefer plotting their schedule and jotting down their notes than just relying on their mobile. There are also functional planners that come with pockets and pen holders.
There are a variety of styles to choose from but you can’t go wrong with a sleek, professional look if the recipients of your promotional item are in the corporate sector. Deboss your logo for a sleek, minimalist design that will make anyone feel like a CEO.
11. Portfolio Folder
Practical promotional items are way more likely to be used and not thrown away than those that only serve a decorative purpose. For business people, you can’t go wrong with giving them a portfolio folder since they often need to take notes and carry essential documents around. This way, all important items are kept in one place, and the best part is they’re always reminded of your brand.
You can have your brand logo embossed on the cover of the folder, essentially creating a very mobile form of advertisement that will take you to client pitches, presentations, and boardrooms around the country.
Custom promotional products are worth investing in to complement your brand’s marketing strategy and build rapport with potential clients. You can use them for trade shows, public events, and even in internal functions. If you’re looking to increase brand awareness for your business through custom gadgets that are essential in today’s digital world, check out Promotional Drives and our range of services. Our dedicated customer service team will help you throughout the process — from picking the right promotional item to a guaranteed after-sales service to address any concerns or questions you may have even after receiving the items. Get a quotation today by visiting our website!
How do you want your promotional products to work for your business? We’d love to hear your thoughts in the comments section below!