The best flash drive style depends partially on your brand identity as well as your customer profile. The following 10 flash drive styles cover a wide range of designs and functionalities, all of which can be excellent choices depending on your specific requirements.
Best Flash Drive Styles | From the Classic to the Creative
Why USB Drives are Essential These Days
The flash drive is one of the most useful technological innovations of the last few decades. With a flash drive in your pocket, you can carry around a huge amount of information in a small package. This makes flash drives a wonderful tool for businesses looking to promote their products and spread brand awareness. As a branded handout, a free gift or a promotional product, a flash drive is a uniquely useful item that customers and clients will keep with them.
The Classic USB
There’s nothing flashy about the classic USB flash drive, but that’s part of what makes it effective. The classic USB is popular for a reason. It’s sleek, elegant and timeless. The simplicity of the classic USB drive also makes it easy to customize, letting you take advantage of custom USB branding by having your company’s logo screen printed or engraved on the USB stick.
The Swivel USB
One of the main downsides of the classic USB flash drive style is that users can–and probably will–misplace the cap at some point. The swivel flash drive design seeks to remedy that issue. Instead of a cap, the metal cover just rotates to expose the USB connector. At the same time, the swivel USB design is almost as easy to customize with engraving or screen printing as the classic USB design is.
The USB Wristband
If your main goal in creating promotional flash drives is to spread brand awareness about your company and products, the USB wristband is one of your best options. This USB style lets people display your promotional message right on their wrists, giving your business free advertising. This style of flash drive is also highly customizable. It comes in a variety of lengths to accommodate different wrist sizes. The large area for printing allows you to include taglines, website addresses, and slogans instead of just your company logo.
The USB Bottle Opener
This USB style combines two essential items to have both at the office and at home: a flash drive and a bottle opener. The dual practicality of this flash drive design means that recipients are more likely to keep it and use it. The greater the utility for the recipient, the more power your promotional message will have. Furthermore, this style offers the perfect branding opportunity for businesses in the food and beverage sector as well as beer companies.
The USB Pen
Statistically, the two most popular items to use for promotional giveaways are pens and USB drives. This style of flash drive combines the two perfectly. Like with USB bottle openers, the additional usefulness offered by the USB pen means that recipients are likely to keep it and use it for a long time. Some USB pen designs even have styluses built into the pen cap, offering even more functionality and additional reasons to keep your business’ promotional message at hand.
The USB Wallet Card
One of the downsides of many flash drive designs is that they can be easily misplaced. As small as the standard USB drive is, most people don’t have a convenient place to keep one at all times. The USB wallet card solves this problem. Almost as thin as a credit card, recipients can easily slide a USB wallet card into their purse or wallet. This style is also one of the most fully customizable USB drive options available. Both sides of the USB wallet card can be printed in full color to enhance the promotional effect.
The USB Lanyard
There may be no more ideal flash drive design for events and conferences than the USB lanyard. Almost everyone at such events has to wear a lanyard to display their name badge. Add a USB drive to this standard design and you can help your brand really stand out.
The USB Brochure
It’s not always just the outside of the USB drive that needs to capture your promotional message. Sometimes you’ll need to provide potential clients and customers with digital marketing materials in an easy-to-access way. The USB brochure helps to combine print marketing with digital marketing seamlessly. Moreover, you have options for what to include on the brochure’s flash drive. You can have it set to automatically pull up your website when inserted into a computer, or you can load promotional content like PDFs, images, and videos onto the card.
The Key-Shaped USB
We’ve already noted how many of the best flash drive styles are easy for recipients to keep on hand, allowing for your promotional message to be remembered and spread. Because the key-shaped USB is the same size and dimensions as a standard key, it can easily slip on a keychain. This allows the user to carry it anywhere and everywhere. As with bottle opener USBs, key-shaped USBs offer additional built-in branding for certain industries and professions such as locksmiths, realtors, car dealerships, and more.
The Wooden USB
One of the wonderful things about the wide diversity of USB flash drive styles is that you can easily choose a design that fits your brand. Environmentally conscious businesses often find that the wooden USB drive perfectly captures their brand image. This style is made from sustainably harvested wood, giving your potential customers and clients a positive impression of your company. This USB style may have a different material, but it retains its customization ability. Wooden USBs can be screen printed in full color or engraved.
Watch the video below by The Born Maker for an awesome step-by-step tutorial of making wooden USB flash drive using scrap pieces of walnut and white oak:
It can be difficult to choose a USB style when there are so many varied options to pick from. The best USB flash drive will ultimately depend on what you need it to do and how you want to communicate your brand image and promotional message. Any of the above choices can be a wonderful selection for your promotional needs.
Which do you think is the best flash drive style on this list? Let us know your thoughts in the comments section!